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How to create ideas that give you forward movement: #58 We all need new ideas. Old ideas, those that got you to where you are now, have served their purpose. Useful or not, those ideas are gone. A long time waiting: I never realized how much my own thinking [...]
1. Assuming that current revenues will last. Don’t get comfortable. People get comfortable, and that always leads to complacency. Marketing competence requires sustained, fresh innovative ideas all year long.
2. Not knowing the impact your future goals have on results. Every [...] It is always a surprise to me to see how many people do not make up their mind. 48 I can understand those situations where decisions are extra difficult and may take extra care and time. Nothing wrong with that. In fact, it’s smart. What isn’t smart is not making a decision when one [...] |
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